Screen Shot 2014-03-06 at 11.50.52 PMNintendo announced today that a Mario Kart 8 Limited Edition bundle will release alongside the standard copy of the game and include a shiny blue shell item from the game.

The bundle has only been announced for Europe (so far), but we expect a similar announcement to come to North America in the coming weeks. While the limited edition might not be a blue shell, North American audiences might be treated to another kind of pack-in bonus.

This is the first time in a while that Nintendo has done any sort of limited edition release since the (extremely) limited release of the GameStop-only Wind Waker HD bundle in September.

It is clear that Nintendo thinks the Mario Kart franchise is big enough to warrant a unique–and higher-priced edition–of the game, and it’ll be interesting to see if the strategy pays off for a company that seems to be grasping at anything to secure a foothold in the next-gen market.

Be sure to take a look at our impressions of Mario Kart 8 from E3 2013 and let us know if you’re picking up a copy when it hits stores on May 20th.

About The Author

Christopher Kalanderopoulos founded Eggplante in 2009 to cover one event in Los Angeles. It never occurred to him that it would make him the Editor of an online magazine for the next decade. He spends most of his time gaming, backing cool Kickstarter projects, and hanging out with his wicked cool nieces and nephews.

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